High-paying job recruitment, with the possibility of having weekends off! How will the cross-border workplace be reshuffled under industry changes?

High-paying job with weekends off! How will industry changes reshuffle cross-border workplaces?

In recent years, driven by the constantly changing market environment, the cross-border industry has experienced multiple twists and turns from a surge in demand for talents to a cold job market, and enterprises have also shifted from large-scale expansion to the mainstream trend of reducing costs and increasing efficiency.

Now that we are approaching the middle of 2023, what are the demand trends and development opportunities in the cross-border talent market? How should cross-border companies develop talent training plans to promote the long-term and benign development of the enterprise?

At this time of profound transformation in the industry, BusinessDialogue has produced the “BusinessDialogue | 2023 Cross-border E-commerce Workplace Status Survey Report” through industry research, visits and other forms.

This report elaborates on the current status and future trend of the cross-border e-commerce industry workplace development, and conducts multi-angle analysis on job positions, practitioners, enterprises, and workplace trends.

Report Highlights:

Industry insight: Analysis of the latest popular cross-border positions in 2023

Opportunity insight: Grasp the job-seeking opportunities in an uncertain environment

Future exploration: Provide advice for cross-border enterprises to recruit talents

The following are excerpts from the report:

0 1 Survey on the Basic Situation of Cross-border Positions

At present, cross-border e-commerce practitioners are mainly divided into three groups: platform side, seller side, and service provider side. BusinessDialogue survey data shows that 88.3% of cross-border e-commerce practitioners are concentrated on the seller side, of which cross-border e-commerce operation positions account for 65.4%, cross-border entrepreneurs account for 14.6%, and general positions such as graphic design and customer service account for 8.3%.

The BusinessDialogue survey data shows that 15.9% of cross-border e-commerce practitioners have high school education, 41% have college education, and 40.3% have undergraduate education, while only 2.8% have postgraduate education or above.

In the early stage of the development of cross-border e-commerce industry, there was a huge demand for various positions with low entry requirements. Nowadays, as the cross-border e-commerce industry has shifted from high growth to rational growth, the development of cross-border e-commerce enterprises has become more mature and refined, and the demand for talents is higher. As a result, the talent screening process will become more and more strict.

02 Survey on Employment Status of Cross-border Practitioners

BusinessDialogue has learned that according to statistics from the Ministry of Education, the number of college graduates in 2022 exceeded 10.76 million for the first time in history. A large number of fresh graduates have entered the talent market, which not only intensifies the fierce competition, but also raises the employment threshold, and the trend of recruiting young people is becoming more prominent.

According to the BusinessDialogue survey, as workplace recruitment becomes younger, many senior cross-border practitioners who have been in the industry for many years have increasingly felt age anxiety: 34.3% of cross-border practitioners “have age anxiety and worry about being optimized”, and 31.9% of cross-border practitioners feel “career crisis” due to outstanding colleagues or a large number of new talents.

According to a cross-border practitioner, the advantage of cross-border people over 35 lies in their accumulation of rich experience in operation and other fields, and their relatively high ability to control the overall situation. As long as they have solid skills, they can still find a place in the cross-border industry.


03 Survey on the Employment Situation of Cross-border Enterprises

The BusinessDialogue survey found that one of the employment difficulties faced by many small and medium-sized companies is the difficulty in recruiting workers. With the change of development direction and the expansion of sales channels, the gap in positions such as marketing promotion and data analysis has widened. There are also certain differences in the operation positions of different platforms. Therefore, many companies generally have a shortage of professional talents.

In addition, after the end of the golden period in March and April and the peak season in Q4 each year, it is often the most intense period of turnover and job-hopping in the cross-border industry. The BusinessDialogue survey found that a considerable number of sellers have the idea of changing jobs or job-hopping.

On the one hand, some small and medium-sized cross-border enterprises have not established a sound internal management mechanism, and related systems such as salary and promotion are not perfect. On the other hand, there is a lack of necessary incentive plans, and the core backbone has not been able to build a community of interests, resulting in the talents trained at great cost ultimately flowing to competitors or starting their own businesses. This leads to a relatively high staff turnover rate, which brings certain confusion and imbalance to the normal operation of the enterprise in the future.

04 Trends and Opportunities in Cross-border Workplace

The BusinessDialogue survey found that from the outbreak of the epidemic in 2020 to the slowdown of the epidemic in 2023, the cross-border recruitment side experienced two states: from a shortage of talent to an oversupply.

On the job-seeking side, on the one hand, the joining of more professional talents has satisfied the diversified talent demand of enterprises; on the other hand, the overall quality of employees has also improved. Most job seekers have enhanced legal awareness, improved judgment ability, and are good at seeking legal ways to protect their rights, reducing the probability of stepping on landmines.

According to the BusinessDialogue survey, job seekers pay more attention to a company’s development prospects and job benefits, such as pre-job training, clear promotion system, clear commission system, weekends and holiday system, and whether frequent overtime is required.

Special thanks to:

Thanks to cross-border industry insiders for their support of the data in this report, as well as industry media such as Cross-border Know-how, Seller Home, Warehouse Overseas, Yibang Power, and Kankan Net (in no particular order) for their strong support of BusinessDialogue.

To view the complete report, please scan the QR code below

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